Truckline appoints new General Manager from IVECO Stablemate

Leading aftermarket parts retailer, Truckline has a new driver at the wheel, so to speak, with the appointment of Martin Hinkley to the role of General Manager.

Previously National Sales Manager ANZ – IVECO Parts, Martin brings to the fellow CNH Industrial stablemate nearly 20 years of industry knowledge across both parts and whole goods and is excited to be heading up the Truckline brand.

“Truckline has a great history and has always been known for their customer service. There have been some solid foundations laid in recent years and I’m looking forward to building upon those to take the business to the next level,” said Martin.

Martin’s early experience in parts and sales at local West Australian dealerships instilled in him a strong sense of customer service, so it’s no surprise that the Truckline motto, “our people are our best part”, resonates with him.

“Truckline has a real customer service culture and I don’t think we have promoted that enough. The staff are very modest but they bend over backwards for customers. They go above and beyond to offer solutions that are appropriate to customers’ individual needs, and I’m proud to be leading a team like that,” said Martin, who hopes to build upon this ethos with continued staff training.

“I want to ensure staff continue to be equipped with the right tools and knowledge to deliver peace of mind to customers. I’ve been in the industry for half my life and I’ve started from the ground up, so I really understand how crucial it is for our customers to minimize downtime.”

Martin joins Truckline at a time of great progress for the company, with a new e-commerce platform, nation-wide branch refurbishments and potential expansion plans.

“We’re committed to ensuring customers can find the part they want and get it when and where they need it. The team has been working on a new online presence, which will offer a whole new level of functionality to customers, and we’re developing plans to expand our footprint,” said Martin, adding “We currently have 22 stores across Australia and a large reseller network, and we’re actively exploring options to expand on that. Whether it involves more branches or leverages the successful reseller model, it’s definitely a focus area.”

“Ultimately customers want stability in their suppliers. Not only do we want to make things easier for our customers, we also want them to have faith in our presence, service and offering,” he concluded.

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